<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>fe</title>
	<link>http://www.frozenembryo.co.uk</link>
	<description>fe</description>
	<pubDate>Fri, 11 May 2012 15:44:13 +0000</pubDate>
	<generator>http://www.frozenembryo.co.uk</generator>
	<language>en</language>
	
		
	<item>
		<title>Community Force</title>
				
		<link>http://www.frozenembryo.co.uk/Community-Force</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Community-Force</comments>

		<pubDate>Fri, 11 May 2012 15:44:13 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Natwest, Glue, Site Design]]></category>

		<guid isPermaLink="false">1573466</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/9345/1573466/bg_comforce_1_900.jpg" width="900" height="1795" width_o="920" height_o="1835" src_o="http://payload.cargocollective.com/1/0/9345/1573466/bg_comforce_1_o.jpg" data-mid="17406402"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/9345/1573466/bg_comforce_3_900.jpg" width="900" height="1240" width_o="920" height_o="1268" src_o="http://payload.cargocollective.com/1/0/9345/1573466/bg_comforce_3_o.jpg" data-mid="17406408"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/9345/1573466/bg_comforce_4_900.jpg" width="900" height="1027" width_o="920" height_o="1050" src_o="http://payload.cargocollective.com/1/0/9345/1573466/bg_comforce_4_o.jpg" data-mid="17406410"  border="0" align="left"/&#62;
This was a community site which allowed local charities to set up profiles in order to attract volunteers for local projects. Users could also vote on their favorite projects, the most popular of which would receive money from Natwest.

The site proved to be one of the most successful Natwest sites of all time, with over 250,397 votes counted on over 5815 projects.
Role - Design
Design Director - Henry Proudlove
Information Architecture - Jonathan Godsell
Agency - Glue
Client - Natwest</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/9345/1573466/prt_1337092673.jpg" />

	</item>
		
		
	<item>
		<title>GT86</title>
				
		<link>http://www.frozenembryo.co.uk/GT86</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/GT86</comments>

		<pubDate>Fri, 11 May 2012 10:04:43 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Glue, Site Design, Toyota]]></category>

		<guid isPermaLink="false">3139725</guid>

		<description>&#60;img src="http://payload41.cargocollective.com/1/0/9345/3139725/bg_GT86_900.jpg" width="900" height="2517" width_o="920" height_o="2573" src_o="http://payload41.cargocollective.com/1/0/9345/3139725/bg_GT86_o.jpg" data-mid="17008381"  border="0" align="left"/&#62;
Conceptual design work for the Toyota GT86 hub page. The user would be directed to an embedded video player at the bottom of the page (as seen on the last two screens) which woud show the GT86 being driven around the Goodwood race track. 

As the video plays the cars location on the track, indicated by a red dot, moves up the page until the user crosses the finish line and can then enter the competition to win a chance to be one of twenty five members of the public to drive the GT86.
Role - Direction and Design
Agency - Glue
Client - Toyota
</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload41.cargocollective.com/1/0/9345/3139725/prt_1336749272.jpg" />

	</item>
		
		
	<item>
		<title>Customer Charter</title>
				
		<link>http://www.frozenembryo.co.uk/Customer-Charter</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Customer-Charter</comments>

		<pubDate>Sat, 05 May 2012 13:27:36 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Natwest, Glue, Site Design]]></category>

		<guid isPermaLink="false">595421</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/9345/595421/b_charter_1_900.jpg" width="900" height="729" width_o="900" height_o="729" src_o="http://payload.cargocollective.com/1/0/9345/595421/b_charter_1_o.jpg" data-mid="17167992"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/9345/595421/b_charter_2_900.jpg" width="900" height="1185" width_o="900" height_o="1185" src_o="http://payload.cargocollective.com/1/0/9345/595421/b_charter_2_o.jpg" data-mid="17167997"  border="0" align="left"/&#62;
This was a site designed to allow Natwest customers to vote on the banks fourteen commitments and how much they felt the bank had reached them. The site would also allow users to suggest ways to improve their banking experience (more cycle racks, longer opening hours etc) which users could vote on. The idea being that the bank would action the most popular ideas.

These designs are from September 2010. The site was put on hold then slightly redesigned and integrated into the main Natwest site in December 2011.
Role - Direction and Design
Design Director - Raphael Campos
Information Architecture - Jonathan Godsell
Agency - Glue
Client - Natwest</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/9345/595421/prt_1336750549.jpg" />

	</item>
		
		
	<item>
		<title>Ornac</title>
				
		<link>http://www.frozenembryo.co.uk/Ornac</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Ornac</comments>

		<pubDate>Sat, 05 May 2012 11:20:56 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Site Design]]></category>

		<guid isPermaLink="false">3308294</guid>

		<description>&#60;img src="http://payload50.cargocollective.com/1/0/9345/3308294/b_ornac_900.jpg" width="900" height="1806" width_o="900" height_o="1806" src_o="http://payload50.cargocollective.com/1/0/9345/3308294/b_ornac_o.jpg" data-mid="17168021"  border="0" align="left"/&#62;
Concept work, redesign/information architecture for a boutique fashion designer.
Role - Direction and Design</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload50.cargocollective.com/1/0/9345/3308294/prt_1336750285.jpg" />

	</item>
		
		
	<item>
		<title>Glueview</title>
				
		<link>http://www.frozenembryo.co.uk/Glueview</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Glueview</comments>

		<pubDate>Tue, 17 Apr 2012 14:15:59 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Glue, Site Design]]></category>

		<guid isPermaLink="false">2433065</guid>

		<description>&#60;img src="http://payload6.cargocollective.com/1/0/9345/2433065/bg_gluev_1_900.jpg" width="900" height="1546" width_o="920" height_o="1581" src_o="http://payload6.cargocollective.com/1/0/9345/2433065/bg_gluev_1_o.jpg" data-mid="17008636"  border="0" align="left"/&#62;&#60;img src="http://payload6.cargocollective.com/1/0/9345/2433065/bg_gluev_2_900.jpg" width="900" height="781" width_o="920" height_o="799" src_o="http://payload6.cargocollective.com/1/0/9345/2433065/bg_gluev_2_o.jpg" data-mid="17008640"  border="0" align="left"/&#62;&#60;img src="http://payload6.cargocollective.com/1/0/9345/2433065/bg_gluev_3_900.jpg" width="900" height="978" width_o="920" height_o="1000" src_o="http://payload6.cargocollective.com/1/0/9345/2433065/bg_gluev_3_o.jpg" data-mid="17008641"  border="0" align="left"/&#62;
Conceptual design work to showcase Glues monthly art gallery. The idea was for the Glue office to be opened up to the rest of the Aegis offices (Carat, Vizeum, iProspect and so forth) at the end of each month for a private viewing.

The site had been planned to be developed quite quickly with free internal resources so I based the design on the grid template of the glue site designed by Steve Wilcox and Henry Proudlove. Unfortunately this project was cancelled in February 2012.
Role - Direction and Design
Agency - Glue
Client - Glue</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload6.cargocollective.com/1/0/9345/2433065/prt_1336750300.jpg" />

	</item>
		
		
	<item>
		<title>Lookbook</title>
				
		<link>http://www.frozenembryo.co.uk/Lookbook</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Lookbook</comments>

		<pubDate>Thu, 23 Feb 2012 15:52:49 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Site Design]]></category>

		<guid isPermaLink="false">2852371</guid>

		<description>&#60;img src="http://payload27.cargocollective.com/1/0/9345/2852371/bg_lookbook_900.jpg" width="900" height="1356" width_o="920" height_o="1387" src_o="http://payload27.cargocollective.com/1/0/9345/2852371/bg_lookbook_o.jpg" data-mid="17008314"  border="0" align="left"/&#62;
Concept work, redesign of lookbook.nu, work in progress.
Role - Direction and Design</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload27.cargocollective.com/1/0/9345/2852371/prt_1336750117.jpg" />

	</item>
		
		
	<item>
		<title>Amir Khan</title>
				
		<link>http://www.frozenembryo.co.uk/Amir-Khan</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Amir-Khan</comments>

		<pubDate>Wed, 15 Feb 2012 12:49:06 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Amir Khan, Glue, Site Design]]></category>

		<guid isPermaLink="false">2331979</guid>

		<description>&#60;img src="http://payload1.cargocollective.com/1/0/9345/2331979/bg_amirkhan_1_900.jpg" width="900" height="2376" width_o="920" height_o="2429" src_o="http://payload1.cargocollective.com/1/0/9345/2331979/bg_amirkhan_1_o.jpg" data-mid="17008480"  border="0" align="left"/&#62;&#60;img src="http://payload1.cargocollective.com/1/0/9345/2331979/bg_amirkhan_2_900.jpg" width="900" height="2407" width_o="920" height_o="2461" src_o="http://payload1.cargocollective.com/1/0/9345/2331979/bg_amirkhan_2_o.jpg" data-mid="17008481"  border="0" align="left"/&#62;&#60;img src="http://payload1.cargocollective.com/1/0/9345/2331979/bg_amirkhan_3_900.jpg" width="900" height="1491" width_o="920" height_o="1525" src_o="http://payload1.cargocollective.com/1/0/9345/2331979/bg_amirkhan_3_o.jpg" data-mid="17008484"  border="0" align="left"/&#62;
Pitch work for Amir Khan. I wanted to give him a premium, quality look for his site so I researched a lot of old boxing images and motifs and tried to give it a modern spin. I ended up using lots of  sepia tones, full bleed imagery, bold and strong typography with a layout which allowed the content room to breathe and scale on other platforms.
Role - Direction and Design
Agency - Glue
Client - M&#38;C Saatchi</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload1.cargocollective.com/1/0/9345/2331979/prt_1336750152.jpg" />

	</item>
		
		
	<item>
		<title>Run with D Rose</title>
				
		<link>http://www.frozenembryo.co.uk/Run-with-D-Rose</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Run-with-D-Rose</comments>

		<pubDate>Tue, 11 Oct 2011 09:57:28 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Adidas, Glue, Facebook App]]></category>

		<guid isPermaLink="false">2126367</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/9345/2126367/bg_adidas_900.jpg" width="900" height="1546" width_o="920" height_o="1581" src_o="http://payload.cargocollective.com/1/0/9345/2126367/bg_adidas_o.jpg" data-mid="17008731"  border="0" align="left"/&#62;
Facebook promotion for the launch of the D Rose 2 trainers from Adidas. Users could follow the journey of D Rose though Chicago over the course of five days, deciphering clues along the way which would give them access to a special launch event somewhere in Chicago.
Role - Direction and Design 
Agency - Glue
Client - Adidas</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/9345/2126367/prt_1336750433.jpg" />

	</item>
		
		
	<item>
		<title>Private Magazine</title>
				
		<link>http://www.frozenembryo.co.uk/Private-Magazine</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Private-Magazine</comments>

		<pubDate>Thu, 04 Aug 2011 11:50:08 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Natwest, Glue, iPad]]></category>

		<guid isPermaLink="false">1710273</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_1_900.jpg" width="900" height="1077" width_o="920" height_o="1101" src_o="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_1_o.jpg" data-mid="17009442"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_2_900.jpg" width="900" height="1077" width_o="920" height_o="1101" src_o="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_2_o.jpg" data-mid="17009444"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_3_900.jpg" width="900" height="1077" width_o="920" height_o="1101" src_o="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_3_o.jpg" data-mid="17009445"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_4_900.jpg" width="900" height="1077" width_o="920" height_o="1101" src_o="http://payload.cargocollective.com/1/0/9345/1710273/bg_private_4_o.jpg" data-mid="17009446"  border="0" align="left"/&#62;
Concept design for an iPad app for the Private Banking Magazine by Natwest.
Role - Direction and Design
Design Director - Henry Proudlove
Agency - Glue
Client - Natwest</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/9345/1710273/prt_1336750353.jpg" />

	</item>
		
		
	<item>
		<title>Killzone 3</title>
				
		<link>http://www.frozenembryo.co.uk/Killzone-3</link>

		<comments>http://www.frozenembryo.co.uk/following/frozenembryo.co.uk/Killzone-3</comments>

		<pubDate>Fri, 15 Jul 2011 23:35:50 +0000</pubDate>

		<dc:creator>fe</dc:creator>
		
		<category><![CDATA[Sony Computer Entertainment, Glue, iPhone]]></category>

		<guid isPermaLink="false">1710282</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/9345/1710282/bg_sekillzone_900.jpg" width="900" height="1649" width_o="920" height_o="1686" src_o="http://payload.cargocollective.com/1/0/9345/1710282/bg_sekillzone_o.jpg" data-mid="17015930"  border="0" align="left"/&#62;
Concept design for an app to promote Killzone 3. The idea was for the user to collect distance (based on how much they had walked/traveled by using their phones gps) which would equate to a distance within the app. The idea being that the first users to escape from the enemy territory  would win a copy of the game and various  other promotional items. 
Role - Direction and Design
Agency - Glue
Client - Sony Computer Entertainment</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/9345/1710282/prt_1336750392.jpg" />

	</item>
		
	</channel>
</rss>
